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Digital real estate platform designed to turn field prospecting into online conversions
Year
2024
Duration
3 semaines
Services
4 services

01, Context
Redinmo Tanger is a dynamic real estate agency specializing in the Tangier market, offering sales and rentals of apartments, villas and commercial spaces. The agency needed a professional digital platform to centralize its listings and strengthen its credibility with an increasingly digital clientele. Claro Digi developed a custom platform with an intuitive listing management system and a clean design focused on conversion.
02, Problem
Redinmo managed its listings through social media and third-party platforms like Avito, without any dedicated web presence. Prospects could neither browse a structured catalog nor assess the agency's professionalism before making initial contact. In Tangier's saturated real estate market, the absence of a professional website was a direct commercial handicap against digitally better-equipped competitors.
03, Our approach
Claro Digi designed a modern real estate showcase site with WordPress and the flavor theme, integrating a filtering system by property type, location and budget. Each listing has its own page with high-resolution photo gallery, detailed description, surface area, room count and map location. A contact form embedded in each listing page lets prospects request a visit in one click. The responsive design and subtle animations reinforce the agency's professional image.
04, Impact
Structured catalog of all properties for sale and rent
Operational filtering system by type, location and budget
Dedicated page per listing with photo gallery and contact form
45% bounce rate reduction compared to Facebook page alone
Mobile-optimized responsive design for on-the-go browsing
WordPress back-office enabling autonomous listing updates
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