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Digital real estate platform designed to turn field prospecting into online conversions
Year
2024
Duration
3 semaines
Services
4 services

01 — Context
Redinmo Tanger is a dynamic real estate agency specializing in the Tangier market, offering sales and rentals of apartments, villas and commercial spaces. The agency needed a professional digital platform to centralize its listings and strengthen its credibility with an increasingly digital clientele. Claro Digi developed a custom platform with an intuitive listing management system and a clean design focused on conversion.
02 — Problem
Redinmo managed its listings through social media and third-party platforms like Avito, without any dedicated web presence. Prospects could neither browse a structured catalog nor assess the agency's professionalism before making initial contact. In Tangier's saturated real estate market, the absence of a professional website was a direct commercial handicap against digitally better-equipped competitors.
03 — Our approach
Claro Digi designed a modern real estate showcase site with WordPress and the flavor theme, integrating a filtering system by property type, location and budget. Each listing has its own page with high-resolution photo gallery, detailed description, surface area, room count and map location. A contact form embedded in each listing page lets prospects request a visit in one click. The responsive design and subtle animations reinforce the agency's professional image.
04 — Impact
Structured catalog of all properties for sale and rent
Operational filtering system by type, location and budget
Dedicated page per listing with photo gallery and contact form
45% bounce rate reduction compared to Facebook page alone
Mobile-optimized responsive design for on-the-go browsing
WordPress back-office enabling autonomous listing updates
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