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Multilingual corporate website for a fast-growing Moroccan multi-business group
Year
2024
Duration
4 semaines
Services
3 services
01 — Context
Groupe Babati is a Moroccan conglomerate operating across multiple sectors: construction, import-export, trading and services. In a phase of structuring, the group needed a corporate website matching its scale to unite its subsidiaries under a unified digital identity. Claro Digi delivered an elegant institutional site, presenting each business division with clarity and professionalism.
02 — Problem
Groupe Babati operates across multiple businesses with distinct subsidiaries but had no digital storefront to present its entire ecosystem. Without a corporate site, it was impossible to project a cohesive image to financial partners, suppliers and B2B prospects. The challenge: design an institutional site that structures each division's information while conveying the group's unity and solidity.
03 — Our approach
Claro Digi led a content structuring phase to map each business division, then designed a premium corporate site. Intuitive navigation between subsidiaries, dedicated pages per sector, leadership and values section, and a centralized contact form. The visual identity was crafted to reflect the scale and seriousness of an ambitious Moroccan multi-business group.
04 — Impact
Corporate site delivered in 4 weeks with multi-subsidiary architecture
Dedicated pages per division: construction, import-export, trading, services
Premium institutional design reflecting the group's scale
Structured navigation to present each subsidiary with clarity
Leadership and values section to reinforce B2B credibility
Centralized contact form for all group entities
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